Localization Now Will Save Your Money Later

Localization is an investment for the future. Like with all investments, costs of a localization project are paid today and benefits will be realized tomorrow. In the context of localization, this means both new foreign customers and lower costs on customer support and service in the future. Continue reading Localization Now Will Save Your Money Later

Good Communication Usually Means a Good Translation

This is a guest post by Robert Morgan.

The relationship between good communication and body language is an interesting and complicated subject but one that is often overlooked and misunderstood. I’d firstly like to share a personal example of how an ineffective combination of these two factors makes verbal translation and interpretation a near impossible task. Continue reading Good Communication Usually Means a Good Translation

eBay Uses Machine Translation to Sell More

Machine translation has its opponents and supporters but everyone agrees that eBay adopting machine translation (MT) is becoming a huge success story. They really are selling more with the help of MT. Continue reading eBay Uses Machine Translation to Sell More

The Conflicting Goals for Machine Translation

Machine translators are technologies developed by software engineers and developers. Machine translators are tools used by wide range of people, from ordinary people to translation professionals. All these stakeholders have different goals and wishes for the technology. Despite all the technical difficulties, these conflicting goals might just be the biggest challenge of the industry. Continue reading The Conflicting Goals for Machine Translation

5 Key Trends in Marketing Translation for 2016

This is a guest post by The Migration Translators.

Looking back on 2015, it’s generally been a time of growth for the translation industry as a whole, with an average growth figure of 6.5% recorded. While there are no specific statistics for marketing translation per se, one might surmise that this sector of the industry is one of the fastest growing, with businesses worldwide attempting to reach out to new markets both inside their home base and overseas. Continue reading 5 Key Trends in Marketing Translation for 2016

How people around the world celebrate the new year [infographics]

Yet another year comes in just a few hours. This is a good time to think back the previous year and above all look forward to the coming year. A new year is a new chance grow as a person, learn new skills, experience exciting moments and enjoy the life. Although people around the world have different traditions to celebrate the new year, these basic ideas can be found behind many of them. Continue reading How people around the world celebrate the new year [infographics]